????:1?????????????:??????

2?????????

3???????????

4?????????

5????????

?????????????6???????13???????(?????????? ???)???,???????????????“???”?

??????????“?????”????????

??????????2023?,??????“??”?,???,??“??????”???????,?????????????

?????,???????????????“???”(“???????”??????“Goods”??????????????????????,??????????????????????????????????)???1?????????3?????????“?????????????”?“???”???,????????????????????Goodslove????GO????????10??????

“?????????????‘Z???’,????????‘???’?????”??????????????,??,?????????????????IP?????????????????,????????????

??????????,?????????“??”????????????,???“?????”???????????,????????????????

“??????,???????????????????????????”??“??????????????”?????????????????,???????????????“????????”??,??????????“???”????“??????????????”?

???????,????????????????????,?????????????

?????????????????????

????????“??”????????????????????,???????,???????????“???????????”?,?????????“??”????????????,???,?????????????

???,?????????IP??????????,???“???????????????”??????????????????????????????

??????????,???????????“????”????????????,??????146%,?????????????“????”?

“?????????,????,???????????”???“??”?????????????????????,??????,?????????????????????????????????,???,??????????

“??‘??????????’??????,???”?????,????????????,????

??????????????????,??20?,??bilibili Goods????????????????????,???????????BOM????????20???60???????????????“?”?????

?????????????????,????,???“???”???,?????????,??????????“????,????????????‘??’?”

???????????,????????????????????????????????????,??

???,???????????????????,???????,??????????????????“????????????ACG??????????????????????????????”???,?????????????????????????????

“???cosplay?????,???,???”??“00?????”?????

??,????,?«?»,??????,????????????????,???????????????????????????????????«???????????»???,??????????“?????????”???????????,???

???????????????«??»????????????,????????2023????????????????????????,??“???????????????????”?????????4.9???,???????1.2???????

????,????????????????????,????????“00????????”???,??????????,??????“?????”???(????????)

???:??